Course Topics
Level 1 : Technical and Non-Technical Community
Chapter 1 – Introduction
- e-Commerce Site vs Platform
- Types of Platforms : Exchange vs Maker
- Types of Platform Business Models
- Introduction to B2C, B2B, B2B2C, C2C marketplaces
Summary and Interactive Quiz
Chapter 2 – Platform 1.0 and Platform 2.0
- What is Platform 1.0?
- Value Creation and Value Capture
- Vendor Onboarding
- Customer Onboarding
- What is Platform 2.0?
- Monetization Strategies
- OnPrem, SaaS, PaaS
- Tools and Frameworks available in the market
- Analytics and AI
Summary and Interactive Quiz
Level 2 : Technical Community
Chapter 3 – Picking the right Technology for your Platform Business
- Introduction to AppDirect
- Introduction to Digit Market
- Introduction to Big Commerce
- Introduction to Oracle Cloud Commerce
- Introduction to SalesForce Cloud Craze
- Introduction to Commerce Tools
- Introduction to Majento
Summary and Interactive Quiz